The Axis Group
 

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This is a great space to write long text about your company and your services. You can use this space to go into a little more detail about your company. Talk about your team and what services you provide. Tell your visitors the story of how you came up with the idea for your business and what makes you different from your competitors. Make your company stand out and show your visitors who you are.​

Mission, Sales Enablement For SMBs

"I'm not really a sales person.  I guess that I am always selling but..."

Most companies are started by people with limited sales and sales enablement experience.  Really good, smart people with great ideas and vision shouldn't have their company restrained due to limited exposure to a particular discipline.  Statistics verify why mature companies invest in sales enablement:

84% of reps achieve quota at companies with best-in-class sales enablement strategies.         -Aberdeen

 

Sales and marketing misalignment costs businesses $1 trillion each year in decreased sales productivity and wasted marketing efforts.  -Hubspot

 

Sales reps spend up to 43 hours every month searching for information. -Aberdeen

55% of top-performing companies are driving productivity by investing in sales-enablement technology. -Brainshark

 

Over 50% of CRM projects are considered a failure.  -Various

 

82% of businesses that fail do so because of cash flow problems (sales). -U.S. Bank

SMBs (< 1000 employees) make up over 50% of all employers and represent over 63% of the job growth in the economy.  SMB leaders depend on sales growth as much, if not more than mature companies but have confusing, disparate or limited places to turn for help scaling their businesses.  And, there are hundreds, if not thousands of technologies adding to the noise by claiming to be some sort of sales enablement.

 

 

 

 

Our mission is to help growth companies cut through the noise and provide frameworks, tools, context, provocative ideas and topical insight into this predictable set of challenges.  Sales Enablement for SMBs!